Complete Guide: How To Get The Most Out Of Your Digital Business Card (in 2020)
Did you know that you can use your Business Card to enhance your brand identity and get more clients?
Digital Business Cards are networking that contains all your data and contact information in the digital age. They represent an exclusive and innovative way to present yourself as a professional in your industry. In addition to positioning yourself as an authority on the market, they give credibility to your products and services, which is essential to growing your business.
Business cards have been used for centuries, formerly known as visiting cards which quickly became a fundamental tool for business. However, old paper-based “business cards” or “business cards” represent a high cost to both professionals and businesses, they are not eco-friendly and certainly not effective in protecting you from Covid-19.
In this guide, we’re going to explain the benefits that Digital Business Cards can bring to your business or to you as a professional, and how best to use them to get the most out of them.
Today, the business world is becoming more competitive and it is harder to get ahead of the competition. In fact, it is proven that 95% of recruiters think the market will become even more competitive in the upcoming years, so it is imperative for companies to have a presence in the network.
Digital Business Cards integrate all modern networking platforms, are modern, and have incredible designs, allowing you to get in direct contact with recruiters or prospects in a practical and effective way, get ahead of the competition, improve your brand identity and increase your conversions.
- Some of the benefits are:
- Its modern and stunning design allows you to make an excellent first impression.
- They are eco-friendly, as they are not made from paper, they are environmentally friendly.
- You can easily share them and reach a larger audience.
- You can update your data or add platforms quickly and easily.
- They are inexpensive, facilitate savings, and reduce printing costs.
How to create your Digital Business Card?
Linkcard allows you to create your Digital Business Card in less than a minute using our intuitive onboarding flow you only have to choose your favorite design, enter your full name, position or profession, contact number, your social networks, and a brief description about you and/or your company.
You can also add a profile picture, logo, and website, helping to improve your business and brand credibility. After completing these simple steps you will have completed your Digital Business Card and you will be able to edit the data and share it with potential clients whenever you want.
How can you get the most out of it?
To make the most of your Digital Business Card it is essential that you complete all the sections at the time of generating it and configure it according to your objectives as a professional.
Use the description section to briefly explain the solutions your business gives your customers and include a call to action. In case you want to use it for job search, it’s important that you summarize your skills and the tools you manage.
Your profile picture should have a uniform colored background preferably, where your eyes are clearly visible and you’re smiling. When networking, a professional profile picture will help you make a better first impression.
All social networks are excellent SEO tools that can help you increase your conversions, but LinkedIn is definitely the one that best matches Linkcard. LinkedIn is the largest social network for professionals and entrepreneurs, which has more than 600 million users, according to Hubspot it allows to get 3 times more conversions than Facebook and Twitter and is responsible for 50% of web traffic from social networks.
So, whether you’re looking for opportunities, getting more leads, or increasing your web traffic, LinkedIn is your best bet. If you haven’t optimized your profile yet, I recommend reviewing this amazing Hubspot article that explains how to enhance your LinkedIn profile for social selling.
The QR code is one of the most modern and powerful channels for marketing. Nowadays, no one wants to use any means of contact that is slow and time-consuming. All Linkcard business cards have a unique QR code that allows you to share them instantly in both physical and virtual encounters and you can also download the code and use it to increase interactions and reach in your marketing campaigns.
Once you’ve completed the design of your Digital Business Card and adapted it to your specific goals, it’s time for you to share it and start interacting with your contacts so you can get the best results. Keep in mind that the people you want to share it with don’t need to have a Digital Business Card in order to do so; they should only be on the same platform or social network or have a QR scanner installed on their mobile phone in case you decide to share it using the QR code.
Digital Business Cards are an amazing networking tool that you can use in your marketing strategy to further enhance your brand identity and present yourself as an expert in your industry, growing your business, and increasing your conversions. Before you share it, you must adapt it to your personal strategies and goals by thinking first of all of the people you want to make contact with.
Sign up now and watch how your conversions and your engagement go to the moon!
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